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What is Area Pro?

AreaPro provides easy-to-understand market statistics for lead addresses. AreaPro Insights are available in Brivity on the lead’s profile page.

AreaPro is a PLACE-integrated tool that surfaces real-time market statistics — such as median list price, days on market, and inventory levels — directly within Brivity on a lead's profile page. Agents must be assigned a seat in AreaPro to access these insights.

What does AreaPro do?

  • AreaPro is a PLACE-integrated tool that surfaces real-time market statistics — such as median list price, days on market, and inventory levels — for a lead's address, displayed directly within Brivity.
  • AreaPro Insights appear on the lead's profile page in Brivity. Agents see market statistics on the left side of the profile page once they have been assigned an AreaPro seat.
  • To gain access to AreaPro Insights in Brivity, agents must be assigned a seat in the AreaPro account.
How do I manage AreaPro account seats?
  • PLACE Teams receive complimentary seats in their AreaPro account — contact your team admin or PLACE representative to confirm the current number of included seats and any eligibility requirements. Team leaders or admins can adjust the plan size by navigating to Settings > Subscription — contact your PLACE team admin or AreaPro support to confirm current pricing for additional seats.
  • To invite users, navigate to Settings > Team Members > Invite Users, enter the team member's email address, and click Invite. The team member will receive an email to complete their sign-up.
  • Adding a team member to Brivity does not automatically grant them an AreaPro seat; it only links their Brivity login to AreaPro via their email address. A seat must be explicitly assigned in AreaPro.

Are new team members automatically added to AreaPro?

No. Adding someone to Brivity only links their Brivity login to AreaPro through their email address. It does not give them an AreaPro seat. To add a new team member, go to Settings > Team Members > Invite Users in AreaPro, enter their email address, and click Invite. They will receive an email to finish signing up.

Inviting a team member does not automatically create a new seat. If you need more seats, team leaders or admins can adjust the plan size under Settings > Subscription.

Tip: Share the AreaPro training video (see Support & Training below) with new team members during onboarding so they can start using AreaPro Insights in Brivity right away.

How do you offboard a user from AreaPro?
  • To offboard a user from AreaPro, archive them in Brivity (your CRM). Removal from AreaPro may take up to 2 business days — verify the current processing window with AreaPro support if needed.
  • If the user has not been removed after the expected processing window, contact support@areapro.com for assistance. Note: Verify this email address is current by checking the AreaPro website directly.

Support & Training